Not all content is an infographic

We’ve all suffered from infographic-fatigue at one time or another. Where every project that you’re working on seems to infographical. We get it! It’s just easy to say “Let’s make it into an infographic”…(sighs in creative).

We’ve got absolutely nothing against infographics. They can be brilliantly informative, visually exciting and above-all, memorable. Often we say “infographic” when what we really mean is “I can’t think of a better medium for this right now”.

That’s why we’ve created the Not An Infographic Matrix. 380 different ways to get your next idea across.

Print it out nice and big and start ticking off those projects.